Welcome to our rundown of the most-watched branded YouTube movies of the week.
We’re publishing this snippet of a bigger Gospel Stats Weekly Model Report as a way to analyze sponsorship developments within the creator financial system. Any video launched in tandem with an official model accomplice is eligible for the rating.
And – because the identify up above would indicate – all the info comes from Gospel Stats. In case you’re taken with studying extra about Gospel – and which manufacturers are sponsoring what creators on YouTube – click on right here. You too can obtain our YouTube 2025 Sponsorship Panorama Report right here.
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The World Cup is formally upon us, and contemplating YouTube is an official “Most popular Platform” for FIFA’s 2026 competitors, we’re not shocked it’s placing critical effort into tapping its greatest useful resource: content material creators.
Three of our prime movies this week are YouTube + FIFA + creator partnerships–however even the world’s greatest sport can’t topple MrBeast from slot #1.
Verify all of it out proper right here:
#1 50 YouTube Legends Struggle For $1,000,000Channel: MrBeastBrand: MotrinViews: 70,716,976
MrBeast has made 2026 his 12 months of supersized collabs–and this video is simply the most recent in a protracted string. Like he did for earlier uploads, MrBeast gathered an attention grabbing variety of fellow creators and promised them an attention grabbing sum of cash in the event that they make it by way of his numerous challenges.
One factor is completely different about this video: It’s sponsored by Motrin, which seems to be a primary for the Beast Man. The model will get a shout-out within the video description–“Don’t let ache cease your momentum. Hold the second going with MOTRIN”–that additionally comes paired with an instruction and affiliate hyperlink for viewers to purchase the drug particularly on Amazon. Intriguing.
#2 I Obtained a Bundle from FIFA x YouTube! 🤩⚽️🏆 #advert @YouTube @fifa #FIFAWorldCupChannel: Jenny HoyosBrand: YouTube and FIFAViews: 65,188,442
Jenny Hoyos is one in every of a number of creators in YouTube’s World Cup group, and on this video she unveils her invite field, full with personalised jersey, socks, and footwear. She and her companions get particular pitchside seating–all the higher to make extra YouTube and FIFA-sponsored movies from, after all–and, we’re assuming, an entourage of Google workers to information them round to the varied video games.
It’s clear the YouTube viewers is responding properly to this advertising effort: Hoyos’ 35-second Quick topped 65 million views and really almost caught MrBeast’s 32-minute video. Contemplating one options Hoyos sitting by herself in a room and the opposite took coordination from a whole lot of individuals, it’s an fascinating consequence, to say the least.
#3 GRWM for the FIFA World Cup! ⚽🏆 #advert @YouTube @fifa #FIFAWorldCupChannel: Jenny HoyosBrand: YouTube and FIFAViews: 43,344,275
And for Hoyos’ second video of the week, it’s a basic get-ready-with-me as she provides viewers extra deets about her World Cup adventures. This video is about double the size of the add in slot #2, but it surely’s nonetheless beneath a minute, and raked in virtually 44 million views.
Additionally, for the sharp-eyed, the timekeeper icon for this video isn’t YouTube’s normal pink dot; it’s just a little soccer ball.
Once more, we’re not shocked YouTube goes all out right here, nor that its efforts appear to be paying off. We’re certain this can all shake out as a part of the platform’s plans to proceed competing for dwell sports activities.
#4 GUYS… that is going to be essentially the most enjoyable summer time EVER ⚽ #AD @YouTube @FIFA #fifaworldcupChannel: courtreezyBrand: YouTube and FIFAViews: 33,737,361
Closing out the World Cup tripleheader is courtreezy together with her personal get-ready video. She’s additionally obtained a spot in YouTube’s pitchside entourage, and enthusiastically tells viewers that 2026 is the 12 months she advised herself she would get tickets to every thing–and up to now that manifestation is understanding.
courtreezy’s vid clocks in because the longest, 1:16, but it surely’s nonetheless a sliver of a Quick getting the type of view counts we usually see for large beefy VODs. Actually now we have Shorts coming in prime spots on different weeks, however their views are inclined to hover round 5-10 million. Are these 40-60 million view counts from the World Cup tide? Or do they sign a bigger pull for watch time on Shorts?
BONUS #1,945 Busy All Day However Feels Like Nothing Carried out!Channel: Neil Koch: Dig-Drive-DIYBrand: Camel Metropolis MillViews: 92,931
I do know we’re not presupposed to play favorites, however one in every of my most beloved YouTube genres is simply watching dudes do their jobs. And this video is a peak instance: Neil Koch has loads to do round his homestead/workshop, and takes viewers round with him. Koch’s channel is a marvel for people into mechanical DIYing. Typically he’s altering tires; generally he’s refilling transmission fluid. Different instances he’s engaged on farming tools or making upgrades round his store.
Savvy manufacturers know to faucet these kinds of channels. What higher solution to exhibit your workwear than somebody working whereas carrying it? Camel Metropolis Mill is the sponsor for Koch’s vid this week and in addition #1426, an add from Outdoor with the Morgans.
…and there’s much more information the place that got here from. In case you like our Weekly High 5, you’ll love every thing else Gospel has to supply. Begin with our newly launched YouTube 2025 Sponsorship Panorama Report, wfrom hich you’ll be able to obtain proper right here.
