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Home Red Carpet & Fashion

Bethenny Frankel needed to gatekeep this ‘surprising’ $31 Amazon costume: ‘It’s wonderful’

Hannah Southwick by Hannah Southwick
July 14, 2026
in Red Carpet & Fashion
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Bethenny Frankel needed to gatekeep this ‘surprising’  Amazon costume: ‘It’s wonderful’
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Web page Six could also be compensated and/or obtain an affiliate fee in the event you click on or purchase by our hyperlinks. Featured pricing is topic to vary.

It’s the prime time to discover a new summer time staple.

Bethenny Frankel gave followers a glimpse into her closet on Instagram this week, highlighting inexpensive Amazon finds she was tempted to maintain to herself — together with the Merokeety Striped Bodycon Midi Costume she purchased in multiples.

And with Prime Day working now by June 26, the already accessible fashion is on sale for almost 25% off.

Merokeety

“This I actually wish to gatekeep from you,” the self-proclaimed unintentional content material creator mentioned within the clip, including that it’s “surprising” the design comes from Amazon.

“I’ve very costly clothes — sorry, not sorry — but it surely’s wonderful,” she added, whereas flipping by the high-low combine in her wardrobe.

It additionally will get nice suggestions from Amazon consumers, with five-star reviewers calling it all the pieces from “so flattering” to “delicate and comfy.”

A woman models a blue and white striped midi dress with a square neckline and a side slit.
Merokeety
Woman in a pink and white striped midi dress.
Merokeety

“The fabric has stretch however nonetheless holds all the pieces in properly,” one other added. “It hugs your form with out feeling uncomfortable.”

Whereas we noticed each the pink and tan variations on Frankel’s rack, it is available in a whopping 20 shades, starting from neutrals to fairly pastels.

The “Simply B” host additionally owns the coordinating Saodimallsu Crochet Cowl-Up, in a number of colorways, saying it doesn’t wrinkle and folds as much as “nothing” for touring.

A woman wearing a white and beige chevron-patterned knit maxi dress with a deep V-neck and a gold layered necklace.
Saodimallsu

“Should you want cover-ups that simply go over all the pieces [and] nonetheless keep some stage of sexiness however have good protection … that is it,” she declared.

Preserve scrolling (or try our longer information) for extra of Frankel’s seasonal fashion must-haves. In any case, who higher to take summer time fashion recommendation from than a Sports activities Illustrated Swimsuit mannequin?

Prime Day FAQs, answered

When is Prime Day?

This yr, Amazon Prime Day runs throughout 4 days, from Tuesday, June 23 at 3 a.m. ET by Saturday, June 27 at 3 a.m. ET.

Do it’s important to be a Prime member to buy?

Prime Day is Amazon’s premier sale occasion, that means it’s a member-exclusive. You may get a 30-day free trial to get pleasure from Prime Day financial savings (plus all the advantages of the subscription) with no strings connected.

What’s new for Prime Day 2026?

In contrast to earlier years, this yr Prime Day is pushed as much as June. With that change, Amazon can also be introducing a number of new incentives sweepstakes, alternatives to win present playing cards, unique journey offers and much more, even larger Prime Day offers.

What offers are literally price buying?

From deal-hunting on Amazon gross sales for years, we all know the sale is the right time to avoid wasting on top-rated tech like Apple AirPods, restock your favourite magnificence and skincare, peruse equipment like jewellery and purses, and comb by all of Amazon’s best-sellers for steep reductions.

When is Amazon’s subsequent Prime Day?

For these already questioning concerning the subsequent sale, we’re anticipating Amazon to run again its October Prime Large Deal Days sale in fall of 2026. Web page Six Fashion could have all the newest information right here.

Why Belief Web page Six Fashion Buying

This text was written by Hannah Southwick, Commerce Affiliate Editor for Web page Six. Hannah spies offers on really inexpensive celebrity-worn kinds, places celebrities’ manufacturers to the check and finds the magnificence merchandise that hold stars purple carpet-ready. She consults stylists and business execs — together with celebs themselves — for firsthand product suggestions, development predictions and extra. Along with writing for Web page Six since 2020, her work has been featured in USA At present and Parade.



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